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Developing Mural Art Sales: Doubling Traffic and Unlocking New Revenue Streams
200+
Keywords Targetted
3.5%
Conversion Rate
$8000
Generated per Month
Client Overview
Our client has a growing e-commerce site that focuses on the wall painting and mural arts niche market. With an extensive collection of unique and beautiful designs, their objective was to dramatically expand their market reach and sales income in addition to showcasing their work.
Challenges Faced
In a highly competitive digital marketplace, our client struggled to gain visibility and purchase. Despite offering high-quality mural arts, they were unable to attract sufficient traffic to their website, resulting in suboptimal conversion rates and sales figures.
Objectives
Our primary aim was to enhance the website’s performance by:
- Increasing qualified visitor traffic.
- Boosting the conversion rate to elevate sales.
Strategic Approach
Our strategy contained a multi-faceted approach, focusing on Search Engine Optimization (SEO) to drive traffic and Conversion Rate Optimization (CRO) to improve sales conversions.
Execution/ Approach:
Keyword Optimization:
- Conducted comprehensive research to extract over 200 top-performing keywords with the highest impression rates from Google Search Console (GSC).
- Eliminated duplicate keywords to identify the most profitable, high-volume search terms relevant to our client’s offerings.
AI-Driven SEO Framework:
- Utilized an advanced AI SEO framework to optimize content and strategically link pages, ensuring maximum visibility and relevance in search engine results.
- Utilized Google’s indexing API to accelerate the inclusion of optimized pages in Google’s search index.
Content and Link Optimization:
- Enhanced website content to align with identified keywords, improving both relevance and engagement.
- Implemented strategic internal linking to facilitate easy navigation and improve page authority across the site.
Outcomes
The implementation of our tailored SEO and CRO strategies yielded remarkable results within a mere 3-month period:
- Traffic Growth: Website traffic risen from 5,000 to 10,000 visitors, marking a 100% increase.
- Conversion Rate Improvement: The conversion rate improved to 3.5%, indicating a more effective engagement and sales process.
- Revenue Increase: These strategies generated an impressive $8,000 per month in revenue for our client, significantly enhancing their profitability.
By leveraging targeted keyword optimization, AI-driven SEO developments, and strategic content improvements, we were able to double our client’s website traffic and significantly increase their conversion rate.
Company
Through AI-driven SEO strategies and targeted keyword optimization, the ecommerce platform specializing in mural arts and wall paintings doubled its traffic to 10,000 visitors in three months. Leveraging Google API for indexing, they achieved a 3.5% conversion rate, generating $8,000 in monthly revenue, establishing themselves as leaders in the niche market.
Industry
E-commerce