In the realm of SEO, a “backlink” is a crucial element that can significantly impact a website’s visibility and credibility.
What is a Backlink?
A backlink, also known as an inbound or incoming link, is a hyperlink from one website to another. When a webpage links to another, it’s akin to a vote of confidence, signaling to search engines that the linked content is valuable and worth exploring.
The Power of Backlinks
Search engines consider backlinks as endorsements of content quality. Websites with a substantial number of high-quality backlinks are often deemed more authoritative, leading to improved search engine rankings. Building a diverse and reputable backlink profile is a fundamental aspect of effective SEO strategies.