What are Short Tail Keywords?
Short tail keywords, also known as broad keywords, are brief and general search terms typically consisting of one to three words. These keywords generate a high search volume, making them competitive in the SEO landscape. While they offer broad visibility, short tail keywords often face intense competition, making it challenging to rank higher in search results.
Advertisers often target these keywords for paid search campaigns due to their popularity. It’s crucial for SEO strategies to strike a balance between short and long tail keywords to enhance visibility and attract a diverse audience.