Fardeen Siddiqui

Fardeen Siddiqui is a growth marketing strategist, leveraging his expertise to empower businesses in scaling and expanding through the power of internet marketing.

Impressions

In the realm of digital marketing, “Impressions” refer to the number of times a piece of content is displayed on a user’s screen, whether or not it is clicked or engaged with. What are Impressions? Impressions serve as a metric to measure the visibility and reach of online content. It represents the total count of […]

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Horizontal SaaS

In the dynamic world of software, “Horizontal SaaS” refers to a versatile software solution designed to cater to a broad range of industries and business functions. What is Horizontal SaaS? Horizontal SaaS platforms provide generic, multi-purpose software solutions applicable across diverse industries. Unlike vertical SaaS, which caters to specific niche markets, Horizontal SaaS offers a

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Hidden Text

In the realm of SEO, “Hidden Text” refers to the practice of placing text on a webpage that is not visible to users but can be detected by search engines. What is Hidden Text? Hidden Text involves manipulating a webpage’s content by making text invisible or blending it with the background color. This tactic was

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Hashtags

In the social media landscape, “Hashtags” are digital signposts that categorize and organize content, allowing users to discover and engage with topics of interest. What are Hashtags? Hashtags are keywords or phrases preceded by the “#” symbol, used to label and group related content. They facilitate content discoverability and engagement on social media platforms by

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Guest Posting

In the digital landscape, “Guest Posting” is a strategic content marketing approach where individuals or businesses create and publish articles on third-party websites, expanding their reach and establishing authority. What is Guest Posting? Guest Posting involves creating valuable and relevant content for websites other than one’s own. By contributing to external platforms, individuals or businesses

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Growth Hacking

In the dynamic world of digital marketing, “Growth Hacking” is a strategic and data-driven approach focused on rapidly scaling a business by experimenting with creative and unconventional methods. What is Growth Hacking? Growth Hacking involves using a combination of marketing, product development, and data analytics to achieve rapid and sustainable business growth. It often entails

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Internal Links

In web development and SEO, “Internal Links” are hyperlinks that connect different pages within the same website, playing a crucial role in enhancing navigation, user experience, and search engine optimization. What are Internal Links? Internal Links are clickable links that direct users from one page of a website to another, creating a network of interconnected

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Infographics

In the digital age, “Infographics” are visual representations of information, combining text and visuals to convey complex data in an easily understandable and engaging format. What is Infographics? Infographics are graphic visualizations that present information, statistics, or concepts in a clear and visually appealing manner. By blending text, images, and charts, infographics transform complex data

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Influencer Marketing

In the realm of digital advertising, “Influencer Marketing” is a strategic approach where brands collaborate with influential individuals, known as influencers, to promote their products or services. What is Influencer Marketing? This leverages the credibility and reach of influencers to connect with target audiences authentically. These influencers, often prominent figures in specific niches, endorse and

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